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#12. LONG VIEW: Squid Game, A.k.a. Labour & Its Discontents, the Zeitgeist of Our times
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#12. LONG VIEW: Squid Game, A.k.a. Labour & Its Discontents, the Zeitgeist of Our times

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China Charts
Dec 14, 2021
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#12. LONG VIEW: Squid Game, A.k.a. Labour & Its Discontents, the Zeitgeist of Our times
www.realchinacharts.com

This is LONG VIEW, one of two of our weekly columns. We are a pair of finance professionals with boots on the ground in China, each with 10 years of experience in the country. If you like what we are doing please subscribe 👇 and share it with a colleague or friend.

* Is there a question you’d like us to explore? Just reply to this email and let us know.


Contents:

Today we’re covering the growing dissatisfaction within the world’s workforce. One could argue that it really is the zeitgeist of our times.

  1. Why Squid Game came out of South Korea

    1. Suicide rates

    2. Labour participation rates

    3. Unemployment rates

  2. Employee attitudes in China (survey data)

    1. Employee expectations vs reality

    2. Motivation tactics in the workplace

    3. Employees’ view of problems

    4. Employee attitudes by age cohort

  3. The iron rice bowl makes a comeback in China

    1. Graduates flock to SOEs

    2. Private vs public workforce


The Setup:

There are increasingly visible signs of workforce dissatisfaction across the world. A large proportion of the grievances have been accentuated by Covid. Some examples:

  • The Great Resignation happening across the US (Inc article)

  • The Lying Flat counterculture happening across China (Bloomberg article)

  • The Herbivore Men movement in Japan that sprung up after the bubble burst (Reuters article)

  • The Squid Game TV show out of South Korea and the massive appeal it has gathered (Fielding University analysis)

Let’s see if we can visualise any of these trends.


1. Why Squid Game came out of South Korea

Let’s bring out the big guns here. Suicide rates. It’s a bit grim but illustrates the point. South Korea tops the world for male suicides, second only to Russia.

Male suicide rates by country 2019

A societal structure where such a high proportion of males sees no way out and chooses suicide is quite telling.

Plotting a few countries on a time series:

Suicide rates by country, a time series, South Korea

South Korea is technically one of the Asian Tigers, an economic miracle of the last few decades that went from dirt poor to developed. But suicides have actually increased during this time. The pressure on males in the country must be immense. And it can’t be explained away by “it’s a Confucian culture” argument, since both Japan and China have lower rates. Japan’s actually decreased since 2010. And China’s reading (~10) is nowhere near Korea’s (~40).

Korea’s suicide rates increased as labour participation rates (% of working-age adults actually working) simultaneously increased (correlation, not judging causation here):

Labour force participation rate across countries

And all this whilst South Korea’s unemployment rates hover at near historical lows at ~4%:

Unemployment comparison across countries, China, South Korea, Germany

2. Employee attitudes in China (survey data)

China’s labour market is nowhere near mature (opinion). Career paths and progression are always in flux. What’s more, younger generations cannot really rely on their parents’ experience or older role models since it’s a completely different world they’re facing. But what’s for certain is that expectations and reality are often at odds:

Employee expectation vs reality in China, survey
Data Source: Zhaopin (Chinese job site)

Motivation tactics used by employers are usually outdated and don’t find appeal. Managers are simply older than junior staff and what worked for them just doesn’t anymore.

Motivation in the workplace, China
Data Source: Zhaopin (Chinese job site)

Here’s what employees see as problems with current motivation strategies in the workplace:

Employees' view of problems in the workplace, China survey
Data Source: Zhaopin (Chinese job site)

Attitudes definitely change by generation. Here’s a chart by age cohort.

Attitudes to work by age cohort, China survey
Data Source: Zhaopin (Chinese job site)

3. The iron rice bowl makes a comeback in China

Given all the recent economic turbulence, people crave stability. Chinese graduates now flock to low paying but predictable state owned jobs. From a CNBC article:

One 24-year-old who requested anonymity said she took an offer from a major bank in Beijing for job security. After the pandemic, companies that were too small or privately run didn’t seem as stable as state-owned ones, she said. [
]

The trend is nationwide. Chinese recruitment site Zhaopin found that 42.5% of graduating students said state-owned enterprises were their top choice for a job – up from 36% last year.

In contrast, the percentage choosing the private sector fell to 19% from 25.1%. Students were less inclined to enter the workforce overall – the study found an 18.9 percentage point drop in graduates taking traditional jobs. Instead, more decided to freelance, take a gap year or pursue higher academic degrees.

But to put things into perspective, nowadays public jobs account for less than 20% of the employment share. Not many will find employment there, maybe just stiff competition.

Article from Journal of Chinese Sociology

Graduates flocking to few public jobs available seems to be a throwback to “better times”, as the new social contract driven by the private sector is increasingly less appealing as growth slows and costs of living rise (see previous Long View article here).

From South China Morning Post article:

More than 2.12 million registered for Sunday’s civil service ‘guokao’ exam, the first time the number has crossed 2 million. Applicants have just a one-in-68 chance of success of landing coveted ‘iron rice bowl’ positions.


Thank you for reading. If you like what we are doing please subscribe or share it with a colleague or friend.

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China Charts Team

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#12. LONG VIEW: Squid Game, A.k.a. Labour & Its Discontents, the Zeitgeist of Our times
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